Educational, playful, and tactile skincare for kids.
Dermatologists and cosmetologists both agree that to build proper skin cleansing practices in adulthood, it's better to start at a young age. Through illustration, narrative, and interactive packaging, 'Redd' the red panda teaches a child how to wash their face and the importance of taking care of their skin. Rolling over each segment opens the package, communicating a "step-by-step" notion. In doing so, a new graphic is revealed, as well as new product to use and why it is being used. 'Redd', 'Leo', and 'Blu' are the different characters that a child can choose from; a personal touch makes the lesson seem all the more fun and encourages practice.
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